Marathon Watches

Marathon Watches doesn’t portray itself as a large lifestyle brand compared to other popular watches manufacturers. It focuses on its quality, as they are military approved watches. This rugged and adventurous watch can be used to target a different demographic, the adventurous campers and extreme sport enthusiasts. The tagline, is a play on words explaining marathon as the long race ahead of you, as well as the brand.

Continuing to relate to this theme, tough mudder would be an ideal partner. This would include a booth at the event sponsoring a new line of cross branded apparel as we have a limited edition tough mudder watch by marathon. To further promote the brand, Marathon would also sponsor a new obstacle on the tough mudder course, the pendulums, in reference to the swinging pendulum in a grandfather clock.